Hard to believe, isn’t it? Just as quickly as 2011 kicked off, it’s come to a close. With the new year here, new businesses, channels, events, tactics and trends will surely be looking to populate 2012′s online marketing landscape. But let us not forget the breakthrough blog posts packed with top-shelf takeaways, classic case studies, and meaningful advice that helped make surfing the net in 2011 totally worthwhile.
This link library features 37 memorable online marketing blog posts that graced the web over the past twelve months, presented in chronological order. From search to social, analytics to organic community management, they span the spectrum of business on the Interwebz and offer value in abundance. Fabulous New Year reading as things rev up in 2012!
- January 8 – The Big List: 168 Marketing Trends, Predictions & Resolutions For 2011 | Matt McGee, SearchEngineLand.com (Did they come true?)
- January 25 – How To Build Agile SEO Tools Using Google Spreadsheets | Tom Critchlow, Distilled.net
- January 27 – How to Successfully Implement Facebook’s Open Graph to Generate Insights and Start Contacting Fans | Hamish Ogilvy, datalicious.com
- February 3 – How a Search Engine Might Identify the Functions of Blocks in Web Pages to Improve Search Results | Bill Slawski, SEObytheSea.com
- February 9 – The Noob Guide to Online Marketing | Oli Gardner, SEOmoz.com
- February 15 – A Tweet’s Effect On Rankings – An Unexpected Case Study | Jen Lopez, SEOmoz.com
- February 16 – The Red Cross’ Rogue Tweet: #gettngslizzerd On Dogfish Head’s Midas Touch | Dean Praetorius, HuffingtonPost.com
- March 9 – Chrysler’s Twitter Account Accidentally Drops the F-Bomb | Sarah Kessler, Mashable.com
- March 30 – Manage Like You’re Dying: A Humbled Entrepreneur’s Reflections | Marty Weintraub, aimClearBlog.com
- April 8 – The Community Manager’s Guide to Intra-Community Bloodshed | Lauren Litwinka, aimClearBlog.com
- April 10 – White Hat SEO: It F@$#ing Works | Rand Fishkin, SEOmoz.com
- May 3 – Facebook Funerals: When You Close a Brand, What About Fans? | Bernhard Warner, Ad Age
- May 10 – One Social Media Tactic Your Business Must Embrace | Marty Weintraub, aimClearBlog.com
- June 9 – 2011 Search Ranking Factors Survey Results | Rand Fishkin, SEOmoz.com
- June 14 – How Social Marketers Can Survive the Boss’ Paranoid Micromanagement | Marty Weintraub, aimClearBlog.com
- July 20 – A B2B Community Manager’s Guide To Identifying True Twitter Friends, Part I & Part II | Lauren Litwinka, SearchEngineLand.com
- August 1 – Proving PR & SEO Seriously Lift Advertising ROI | Marty Weintraub, aimClearBlog.com
- August 18 – Who Does Facebook Think You are Searching For? | Jeremy Keeshin, Keesh.com
- September 1 – Yes, You Really Can Build Links With Twitter | Casey Henry, SEOmoz.com
- September 16 – 4 Point Twitter Audit: Becoming A More Beloved B2B Brand | Lauren Litwinka, SearchEngineLand.com
- September 29 – How to Communicate in Twitterbites For Re/Tweet-Friendly Blog Posts | Pamela Vaughn, Search Engine Guide
- September 29 – SEO KPI-K.I.S.S. Chart: 646 Classic & Emergent Metrics | Marty Weintraub, aimClearBlog.com
- October 12 – 12 Reasons Your Business Blog Is Failing | HubSpot.com
- October 13 – How to Use 3 New Facebook Features for Better Social Media Marketing | Andrea Vahl, CopyBlogger.com
- October 19 – 3 Stats to Think About When Crafting Your Social Media Campaign | Lisa Barone, smallbiztrends.com
- October 19 – 6 Ways to Measure Your Social Media Results | Phil Mershon, SocialMediaExaminer.com
- October 19 – 7 Quick Ways to Turn Your LinkedIn Profile into a Social Media Marketing Workhorse | Lewis Howes, CopyBlogger.com
- November 2 – Advanced Google Analytics Tips and Tricks | Fabian Alvares, SEOmoz.com
- November 22 – Making PPC & Social Media Work Together Seamlessly | Jordan Kasteler, SearchEngineLand.com
- November 28 – Mining Deep “Site:” Operator Search To Uncover Multilingual Social Threads | Marty Weintraub, aimClearBlog.com
- November 30 – Freshness Update + Social Media = Happy Users | Aaron Friedman, SearchEngineLand.com
- November 30 – #WTF Factor: #SEO Analytics Survival In The Age Of Vanishing Keywords | Marty Weintraub, aimClearBlog.com
- December 2 – Leveraging Social Media to Build a Network of Links | Harrison Lapari, Search Engine People
- December 6 – 21 Types of Social Content to Boost your SEO | Jordan Kasteler, SearchEngineLand.com
- December 19 – The Content Marketer’s Guide to Web Content | Amanda Milligan, BlueGlass.com
- December 20 – 2011 Social Media Sites That Will Be Missed… | Michael Streko, knowem.com
- December 20 – Staffers Gone Wild – Protecting Your Business from Damaging Social Media Content | Shaine Alleman, DreamSystemsMedia.com
About the Author:
Christina Lee – who has written 8 posts on Ning's Official Blog on Social Networking Sites.
