Nick Barr
Nick Barr
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the-ultimate-goal

The Ultimate Goal is a social network preparing Christian ministries and churches for the FIFA 2010 Soccer World Cup. Based in South Africa, which will play host to the World Cup, The Ultimate Goal is all about delivering a message of hope and change to the world’s most popular sporting events.

Having just launched, The Ultimate Goal is starting off with the perfect features. Populating your social network with events is an easy way to add those first pieces of content and give members an idea of what you’re all about. In this case, one of the key events is The Ultimate Goal Conference, connecting mission groups and planning out the year leading up to the World Cup. The Ultimate Goal is also making great use of RSS by feeding soccer news from Fifa.com onto the main page.

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