Last week, Ning was mentioned in Marty Weintraub’s Search Engine Land article, Content Marketing Essentials: Tactical Advice From A To Z. His post highlights ways marketers and businesses can develop a strategy through crafting quality written and creative content for their presence online, further building their brand. Interestingly, many of the steps Marty highlights appeal to the greater audience of Ning’s community organizers and those looking to weave social conversations in their content and inspire action online.
We’re excited to announce a series of feature updates and improvements to Mogwee, Ning’s free mobile communication and collaboration service available for iPhone, iPad, iPod touch, Android and Web. Mogwee is a fun way to easily create “Hangouts” and stay connected with friends, family, co-workers, study groups and more, no matter where you are.
Join in seconds, easily invite friends, express yourself with a custom theme, then start enjoying our features. Some highlights:
We’ve had quite the year at Ning! Most notably, Glam Media, a premium digital brand advertising and platform company, acquired us in September. On the product front, we’ve introduced add-on features, built-in support for Google+, Twitter, Ustream and Aviary, paid access, the Ning Design Studio, and launched Mogwee, a new mobile social communication service. We’re continuing this momentum into the rest of 2011.
Establishing a solid foundation for your social community is core to the success of any organization or brand today. You want to foster a two-way dialog with your audience, grow customer loyalty and increase organic word of mouth marketing through the power of the social graph. The problem? It has become increasingly challenging to get control over the valuable data you’ve accumulated on your social channels.
Ning was recently mentioned in Dan Klamm’s Mashable article, 6 Best Practices for Universities Embracing Social Media, as a tool for colleges and universities looking to build communities and embrace social media in a content-rich world.
Today is a big day for the Ning team. We’ve just announced that we’ve signed an agreement to be acquired by Glam Media. I couldn’t be more excited about the future for Ning and the massive achievements our combined teams can reach together.
Glam is the leader in vertical media, bringing the world’s brands online through their premium advertising and publishing platforms. By combining Glam’s vision for brands with Ning’s leading position in creating custom social experiences, the two companies will change the way brands intersect with social. Glam + Ning will bring the context and relevancy that brands are looking for in the way they interact with audiences online.