{"id":35289,"date":"2017-11-21T01:33:50","date_gmt":"2017-11-21T09:33:50","guid":{"rendered":"http:\/\/macallan-internal.ningops.com\/blog\/?p=35289"},"modified":"2018-12-12T06:43:35","modified_gmt":"2018-12-12T14:43:35","slug":"keep-brand-creation-process-point","status":"publish","type":"post","link":"https:\/\/www.ning.com\/blog\/2017\/11\/keep-brand-creation-process-point.html","title":{"rendered":"How to Keep Your Brand Creation Process on Point"},"content":{"rendered":"<!DOCTYPE html PUBLIC \"-\/\/W3C\/\/DTD HTML 4.0 Transitional\/\/EN\" \"http:\/\/www.w3.org\/TR\/REC-html40\/loose.dtd\">\n<html><body><p><span style=\"font-weight: 400;\">There has never been a better climate in history <\/span><a href=\"https:\/\/www.virgin.com\/richard-branson\/why-2017-fantastic-time-start-business\"><span style=\"font-weight: 400;\">for starting a new business<\/span><\/a><span style=\"font-weight: 400;\">. Unfortunately, this has led to lots of bland companies that all look alike popping up at every corner &ndash; it looks like everybody wants to be an entrepreneur these days. This is precisely why creating a recognizable brand with a unique brand message has become vital for success in the modern business world. <\/span><\/p><\/body><\/html>\n","protected":false},"excerpt":{"rendered":"<p>There has never been a better climate in history for starting a new business. Unfortunately, this has led to lots of bland companies that all look alike popping up at every corner &ndash; it looks like everybody wants to be an entrepreneur these days. This is precisely why creating a recognizable brand with a unique [&hellip;]<\/p>\n","protected":false},"author":104,"featured_media":35305,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":[],"categories":[38],"tags":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v16.6 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>How to Keep Your Brand Creation Process on Point &#8902; Ning Blog<\/title>\n<meta name=\"description\" content=\"In fact, creating a brand is a long and complex process. Market research should be your basis\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.ning.com\/blog\/2017\/11\/keep-brand-creation-process-point.html\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"How to Keep Your Brand Creation Process on Point &#8902; Ning Blog\" \/>\n<meta property=\"og:description\" content=\"In fact, creating a brand is a long and complex process. Market research should be your basis\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.ning.com\/blog\/2017\/11\/keep-brand-creation-process-point.html\" \/>\n<meta property=\"og:site_name\" content=\"Ning Blog\" \/>\n<meta property=\"article:published_time\" content=\"2017-11-21T09:33:50+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2018-12-12T14:43:35+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.ning.com\/blog\/wp-content\/uploads\/2017\/11\/shutterstock_256520968-1024x683.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1024\" \/>\n\t<meta property=\"og:image:height\" content=\"683\" \/>\n<meta name=\"twitter:card\" content=\"summary\" \/>\n<meta name=\"twitter:label1\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data1\" content=\"6 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebSite\",\"@id\":\"https:\/\/www.ning.com\/blog\/#website\",\"url\":\"https:\/\/www.ning.com\/blog\/\",\"name\":\"Ning Blog\",\"description\":\"Ning lets you create your own social network for just about anything\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/www.ning.com\/blog\/?s={search_term_string}\"},\"query-input\":\"required name=search_term_string\"}],\"inLanguage\":\"en-US\"},{\"@type\":\"ImageObject\",\"@id\":\"https:\/\/www.ning.com\/blog\/2017\/11\/keep-brand-creation-process-point.html#primaryimage\",\"inLanguage\":\"en-US\",\"url\":\"https:\/\/www.ning.com\/blog\/wp-content\/uploads\/2017\/11\/shutterstock_256520968.jpg\",\"contentUrl\":\"https:\/\/www.ning.com\/blog\/wp-content\/uploads\/2017\/11\/shutterstock_256520968.jpg\",\"width\":4973,\"height\":3315},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.ning.com\/blog\/2017\/11\/keep-brand-creation-process-point.html#webpage\",\"url\":\"https:\/\/www.ning.com\/blog\/2017\/11\/keep-brand-creation-process-point.html\",\"name\":\"How to Keep Your Brand Creation Process on Point &#8902; Ning Blog\",\"isPartOf\":{\"@id\":\"https:\/\/www.ning.com\/blog\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/www.ning.com\/blog\/2017\/11\/keep-brand-creation-process-point.html#primaryimage\"},\"datePublished\":\"2017-11-21T09:33:50+00:00\",\"dateModified\":\"2018-12-12T14:43:35+00:00\",\"author\":{\"@id\":\"https:\/\/www.ning.com\/blog\/#\/schema\/person\/0385a046f61391fef2dc64b95737ad82\"},\"description\":\"In fact, creating a brand is a long and complex process. Market research should be your basis\",\"breadcrumb\":{\"@id\":\"https:\/\/www.ning.com\/blog\/2017\/11\/keep-brand-creation-process-point.html#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/www.ning.com\/blog\/2017\/11\/keep-brand-creation-process-point.html\"]}]},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/www.ning.com\/blog\/2017\/11\/keep-brand-creation-process-point.html#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/www.ning.com\/blog\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"How to Keep Your Brand Creation Process on Point\"}]},{\"@type\":\"Person\",\"@id\":\"https:\/\/www.ning.com\/blog\/#\/schema\/person\/0385a046f61391fef2dc64b95737ad82\",\"name\":\"Marco Mijatovic\",\"image\":{\"@type\":\"ImageObject\",\"@id\":\"https:\/\/www.ning.com\/blog\/#personlogo\",\"inLanguage\":\"en-US\",\"url\":\"https:\/\/secure.gravatar.com\/avatar\/4e7f4a8955de4439f551a9955822c1f7?s=96&d=mm&r=pg\",\"contentUrl\":\"https:\/\/secure.gravatar.com\/avatar\/4e7f4a8955de4439f551a9955822c1f7?s=96&d=mm&r=pg\",\"caption\":\"Marco Mijatovic\"},\"url\":\"https:\/\/www.ning.com\/blog\/author\/marco-mijatovic\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","_links":{"self":[{"href":"https:\/\/www.ning.com\/blog\/wp-json\/wp\/v2\/posts\/35289"}],"collection":[{"href":"https:\/\/www.ning.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.ning.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.ning.com\/blog\/wp-json\/wp\/v2\/users\/104"}],"replies":[{"embeddable":true,"href":"https:\/\/www.ning.com\/blog\/wp-json\/wp\/v2\/comments?post=35289"}],"version-history":[{"count":19,"href":"https:\/\/www.ning.com\/blog\/wp-json\/wp\/v2\/posts\/35289\/revisions"}],"predecessor-version":[{"id":38052,"href":"https:\/\/www.ning.com\/blog\/wp-json\/wp\/v2\/posts\/35289\/revisions\/38052"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.ning.com\/blog\/wp-json\/wp\/v2\/media\/35305"}],"wp:attachment":[{"href":"https:\/\/www.ning.com\/blog\/wp-json\/wp\/v2\/media?parent=35289"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.ning.com\/blog\/wp-json\/wp\/v2\/categories?post=35289"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.ning.com\/blog\/wp-json\/wp\/v2\/tags?post=35289"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}