{"id":36278,"date":"2018-04-04T08:00:20","date_gmt":"2018-04-04T15:00:20","guid":{"rendered":"https:\/\/www.ning.com\/blog\/?p=36278"},"modified":"2018-12-12T08:51:58","modified_gmt":"2018-12-12T16:51:58","slug":"create-content-followers-will-care","status":"publish","type":"post","link":"https:\/\/www.ning.com\/blog\/2018\/04\/create-content-followers-will-care.html","title":{"rendered":"How to Create Content Your Followers Will Actually Care About"},"content":{"rendered":"<!DOCTYPE html PUBLIC \"-\/\/W3C\/\/DTD HTML 4.0 Transitional\/\/EN\" \"http:\/\/www.w3.org\/TR\/REC-html40\/loose.dtd\">\n<html><body><p style=\"padding-left: 60px;\"><em>Article was provided by Ning&rsquo;s friend&nbsp;Georgi Todorov.&nbsp;He is a digital marketer.&nbsp;Georgi recently started his NGO <a href=\"https:\/\/digitalnovas.com\/\">DigitalNovas<\/a>. <\/em><br>\n<em>His passion is to help startups grow and thrive in a competitive environment. <\/em><\/p><\/body><\/html>\n","protected":false},"excerpt":{"rendered":"<p>Article was provided by Ning&rsquo;s friend&nbsp;Georgi Todorov.&nbsp;He is a digital marketer.&nbsp;Georgi recently started his NGO DigitalNovas. His passion is to help startups grow and thrive in a competitive environment.<\/p>\n","protected":false},"author":56,"featured_media":36279,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":[],"categories":[38],"tags":[113,131,148],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v16.6 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>How to Create Content Your Followers Will Actually Care About | NING<\/title>\n<meta name=\"description\" content=\"How do you plan to get your content noticed? You can beat your competitors if you create content that your followers actually want to read.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.ning.com\/blog\/2018\/04\/create-content-followers-will-care.html\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"How to Create Content Your Followers Will Actually Care About | NING\" \/>\n<meta property=\"og:description\" content=\"How do you plan to get your content noticed? You can beat your competitors if you create content that your followers actually want to read.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.ning.com\/blog\/2018\/04\/create-content-followers-will-care.html\" \/>\n<meta property=\"og:site_name\" content=\"Ning Blog\" \/>\n<meta property=\"article:published_time\" content=\"2018-04-04T15:00:20+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2018-12-12T16:51:58+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.ning.com\/blog\/wp-content\/uploads\/2018\/04\/Depositphotos_50244869_m-2015-1.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"999\" \/>\n\t<meta property=\"og:image:height\" content=\"688\" \/>\n<meta name=\"twitter:card\" content=\"summary\" \/>\n<meta name=\"twitter:label1\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data1\" content=\"16 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebSite\",\"@id\":\"https:\/\/www.ning.com\/blog\/#website\",\"url\":\"https:\/\/www.ning.com\/blog\/\",\"name\":\"Ning Blog\",\"description\":\"Ning lets you create your own social network for just about anything\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/www.ning.com\/blog\/?s={search_term_string}\"},\"query-input\":\"required name=search_term_string\"}],\"inLanguage\":\"en-US\"},{\"@type\":\"ImageObject\",\"@id\":\"https:\/\/www.ning.com\/blog\/2018\/04\/create-content-followers-will-care.html#primaryimage\",\"inLanguage\":\"en-US\",\"url\":\"https:\/\/www.ning.com\/blog\/wp-content\/uploads\/2018\/04\/Depositphotos_50244869_m-2015-1.jpg\",\"contentUrl\":\"https:\/\/www.ning.com\/blog\/wp-content\/uploads\/2018\/04\/Depositphotos_50244869_m-2015-1.jpg\",\"width\":999,\"height\":688,\"caption\":\"man talks to the world\"},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.ning.com\/blog\/2018\/04\/create-content-followers-will-care.html#webpage\",\"url\":\"https:\/\/www.ning.com\/blog\/2018\/04\/create-content-followers-will-care.html\",\"name\":\"How to Create Content Your Followers Will Actually Care About | NING\",\"isPartOf\":{\"@id\":\"https:\/\/www.ning.com\/blog\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/www.ning.com\/blog\/2018\/04\/create-content-followers-will-care.html#primaryimage\"},\"datePublished\":\"2018-04-04T15:00:20+00:00\",\"dateModified\":\"2018-12-12T16:51:58+00:00\",\"author\":{\"@id\":\"https:\/\/www.ning.com\/blog\/#\/schema\/person\/d6d6a199342aad405d63d0cea77c0685\"},\"description\":\"How do you plan to get your content noticed? 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