{"id":38164,"date":"2019-01-24T06:07:07","date_gmt":"2019-01-24T14:07:07","guid":{"rendered":"https:\/\/www.ning.com\/blog\/?p=38164"},"modified":"2019-01-24T06:07:07","modified_gmt":"2019-01-24T14:07:07","slug":"newbies-guide-linkedin-analytics","status":"publish","type":"post","link":"https:\/\/www.ning.com\/blog\/2019\/01\/newbies-guide-linkedin-analytics.html","title":{"rendered":"Newbie\u2019s Guide to LinkedIn Analytics"},"content":{"rendered":"<!DOCTYPE html PUBLIC \"-\/\/W3C\/\/DTD HTML 4.0 Transitional\/\/EN\" \"http:\/\/www.w3.org\/TR\/REC-html40\/loose.dtd\">\n<html><body><p><span style=\"font-weight: 400;\">Being the largest professional social network, LinkedIn boasts more than <\/span><a href=\"https:\/\/news.linkedin.com\/about-us#statistics\"><span style=\"font-weight: 400;\">590 million registered users<\/span><\/a><span style=\"font-weight: 400;\"> worldwide, including high-ranking specialists, industry experts, chief-level employees, entrepreneurs, etc. This makes LinkedIn a paradise for resourceful content marketers! Why? Because if you manage to attract at least some of these audiences, consider you&rsquo;ve got endless opportunities for promotion.<\/span><\/p><\/body><\/html>\n","protected":false},"excerpt":{"rendered":"<p>Being the largest professional social network, LinkedIn boasts more than 590 million registered users worldwide, including high-ranking specialists, industry experts, chief-level employees, entrepreneurs, etc. This makes LinkedIn a paradise for resourceful content marketers! Why? Because if you manage to attract at least some of these audiences, consider you&rsquo;ve got endless opportunities for promotion.<\/p>\n","protected":false},"author":101,"featured_media":38167,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":[],"categories":[5,4],"tags":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v16.6 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Newbie\u2019s Guide to LinkedIn Analytics | NING<\/title>\n<meta name=\"description\" content=\"How to measure success on LinkedIn? This brief guide will help you figure out how to use LinkedIn Analytics and what metrics to pay attention to.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.ning.com\/blog\/2019\/01\/newbies-guide-linkedin-analytics.html\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Newbie\u2019s Guide to LinkedIn Analytics | NING\" \/>\n<meta property=\"og:description\" content=\"How to measure success on LinkedIn? This brief guide will help you figure out how to use LinkedIn Analytics and what metrics to pay attention to.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.ning.com\/blog\/2019\/01\/newbies-guide-linkedin-analytics.html\" \/>\n<meta property=\"og:site_name\" content=\"Ning Blog\" \/>\n<meta property=\"article:published_time\" content=\"2019-01-24T14:07:07+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.ning.com\/blog\/wp-content\/uploads\/2019\/01\/5c49b037f2a09_1548333192_5c49b037c01e9.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"800\" \/>\n\t<meta property=\"og:image:height\" content=\"507\" \/>\n<meta name=\"twitter:card\" content=\"summary\" \/>\n<meta name=\"twitter:label1\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data1\" content=\"8 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebSite\",\"@id\":\"https:\/\/www.ning.com\/blog\/#website\",\"url\":\"https:\/\/www.ning.com\/blog\/\",\"name\":\"Ning Blog\",\"description\":\"Ning lets you create your own social network for just about anything\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/www.ning.com\/blog\/?s={search_term_string}\"},\"query-input\":\"required name=search_term_string\"}],\"inLanguage\":\"en-US\"},{\"@type\":\"ImageObject\",\"@id\":\"https:\/\/www.ning.com\/blog\/2019\/01\/newbies-guide-linkedin-analytics.html#primaryimage\",\"inLanguage\":\"en-US\",\"url\":\"https:\/\/www.ning.com\/blog\/wp-content\/uploads\/2019\/01\/5c49b037f2a09_1548333192_5c49b037c01e9.jpg\",\"contentUrl\":\"https:\/\/www.ning.com\/blog\/wp-content\/uploads\/2019\/01\/5c49b037f2a09_1548333192_5c49b037c01e9.jpg\",\"width\":800,\"height\":507},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.ning.com\/blog\/2019\/01\/newbies-guide-linkedin-analytics.html#webpage\",\"url\":\"https:\/\/www.ning.com\/blog\/2019\/01\/newbies-guide-linkedin-analytics.html\",\"name\":\"Newbie\\u2019s Guide to LinkedIn Analytics | NING\",\"isPartOf\":{\"@id\":\"https:\/\/www.ning.com\/blog\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/www.ning.com\/blog\/2019\/01\/newbies-guide-linkedin-analytics.html#primaryimage\"},\"datePublished\":\"2019-01-24T14:07:07+00:00\",\"dateModified\":\"2019-01-24T14:07:07+00:00\",\"author\":{\"@id\":\"https:\/\/www.ning.com\/blog\/#\/schema\/person\/6bb5fc25580b04bfd6e0ffdceae9000c\"},\"description\":\"How to measure success on LinkedIn? 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