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{"id":38435,"date":"2019-03-20T03:48:22","date_gmt":"2019-03-20T10:48:22","guid":{"rendered":"https:\/\/www.ning.com\/blog\/?p=38435"},"modified":"2019-03-20T03:48:23","modified_gmt":"2019-03-20T10:48:23","slug":"how-to-use-email-to-encourage-repeat-purchases","status":"publish","type":"post","link":"https:\/\/www.ning.com\/blog\/2019\/03\/how-to-use-email-to-encourage-repeat-purchases.html","title":{"rendered":"How to Use Email to Encourage Repeat Purchases"},"content":{"rendered":"\n

According to <\/span><\/span>Harvard Business Review<\/span><\/span><\/a><\/u><\/span>, it costs five to twenty-five times more to attract new customers than retain the existing ones. While retention is cost-effective, it also yields more profit for the businesses. If you increase retention rates by five percent, you can <\/span><\/span>enhance your profit by 25-95%<\/span><\/span><\/a><\/u><\/span>. <\/span><\/span><\/p><\/body><\/html>\n","protected":false},"excerpt":{"rendered":"