{"id":4435,"date":"2012-04-13T23:01:41","date_gmt":"2012-04-13T23:01:41","guid":{"rendered":"http:\/\/help-o.ning.com\/?p=4435"},"modified":"2019-09-05T14:41:41","modified_gmt":"2019-09-05T14:41:41","slug":"track-new-sign-ups-with-google-analytics","status":"publish","type":"post","link":"https:\/\/www.ning.com\/help\/track-new-sign-ups-with-google-analytics\/","title":{"rendered":"Track New Sign-Ups with Google Analytics"},"content":{"rendered":"<p><a href=\"\/help\/set-up-google-analytics-for-your-ning-network\/\">Google Analytics<\/a>\u00a0gathers valuable information about the traffic\u00a0on your Ning Network and how visitors behave while browsing it.\u00a0With <a href=\"https:\/\/www.google.com\/support\/googleanalytics\/bin\/answer.py?answer=55515&amp;topic=11089\" target=\"_blank\" rel=\"nofollow\">Goals<\/a>, a powerful feature of Google Analytics, you can track the number of new members that sign up\u00a0on your Ning Network. The information you learn will help you understand and stimulate your network&#8217;s growth. Crucially, you&#8217;ll be able to see the impact of\u00a0your promotional efforts, and find out what&#8217;s working and what&#8217;s not when it comes to attracting new members.<\/p>\n<p>If you haven&#8217;t already set up Google Analytics for your social network, check out <a href=\"\/help\/set-up-google-analytics-for-your-ning-network\/\">this tutorial<\/a>. Once you&#8217;re set up with <a href=\"http:\/\/www.google.com\/analytics\/\" target=\"_blank\" rel=\"nofollow\">Google Analytics<\/a>, you&#8217;re ready to add a Goal:<\/p>\n<ol>\n<li>Click on the &#8220;Admin&#8221; button on the right side of the Google Analytics page, then click on &#8220;Profiles&#8221; and lastly on &#8220;Goals&#8221;.<\/li>\n<li><img loading=\"lazy\" class=\"alignnone wp-image-8145 size-full\" title=\"select admin-profiles-goals\" src=\"https:\/\/www.ning.com\/help\/wp-content\/uploads\/select-admin-profiles-goals-e1341263176507.jpg\" alt=\"Track New Sign-Ups with Google Analytics 1\" width=\"585\" height=\"430\" \/><\/li>\n<li>Click on any of the &#8220;+Goal&#8221; links to see general information for the goal.<\/li>\n<li>Select the radio button next to &#8220;URL Destination&#8221; to expand your options.<\/li>\n<li>Enter the information exactly as it appears in the screenshot below. Enter the Goal Name as &#8220;Signup&#8221; and select the radio button next to &#8220;Active&#8221; beneath it. Select &#8220;URL Destination&#8221; for the Goal Type. Enter the Goal URL as &#8220;\/newProfile&#8221;, and change the Match Type to &#8220;Regular Expression Match&#8221;. Lastly, enter a Goal Value of 0.0. Save your changes&#8221;. You don&#8217;t need to set up any funnels, which are a series of pages leading up to your goal URL.<br \/>\n<img loading=\"lazy\" class=\"alignnone wp-image-8146 size-full\" title=\"Google Analytics sign up settings\" src=\"https:\/\/www.ning.com\/help\/wp-content\/uploads\/Google-Analytics-sign-up-settings-e1341263732468.jpg\" alt=\"Track New Sign-Ups with Google Analytics 2\" width=\"585\" height=\"505\" \/><\/li>\n<\/ol>\n<div>After you are done setting up your goal, you can track sign-ups on Google Analytics by expanding the &#8220;Goals&#8221; panel on the report for your social\u00a0network. To get there, just click on the &#8220;Standard Reporting&#8221; button from the home page, then go to Conversions &gt; Goals &gt; Goal URLS. In the Goal Option section, select &#8220;Signup&#8221; from the drop-down list.<\/div>\n<div><a href=\"\/help\/?attachment_id=8147\" rel=\"attachment wp-att-8147\" target=\"_blank\" rel=\"nofollow\"><br \/>\n<\/a><img loading=\"lazy\" class=\"alignnone wp-image-8147 size-full\" title=\"Goal URLs\" src=\"https:\/\/www.ning.com\/help\/wp-content\/uploads\/Goal-URLs-e1341264452209.jpg\" alt=\"Track New Sign-Ups with Google Analytics 3\" width=\"585\" height=\"400\" \/><\/div>\n<div>\u00a0This will allow you to see deeper\u00a0trends in membership, and make adjustments to take advantage of these trends. Here are\u00a0a few things you can do with increased sign-up information:<\/div>\n<ul>\n<li><strong>Run\u00a0<\/strong><a href=\"\/help\/contests-drive-participation-and-keep-members-coming-back\/\"><strong>contests<\/strong><\/a> <strong>or promotions<\/strong>\u00a0and then measure their effectiveness in attracting new members<\/li>\n<li><strong>See what paths members take to sign up<\/strong> by\u00a0checking &#8220;Reverse Goal Path&#8221;<\/li>\n<li><strong>Monitor conversion rates<\/strong> \u2014\u00a0the ratio of new signups to total traffic<\/li>\n<li><strong>Find out\u00a0when the most members are joining<\/strong>, and\u00a0hop online to welcome new members when signups are most frequent<\/li>\n<li><strong>Track where your traffic is coming from-<\/strong> If you&#8217;ve\u00a0integrated your Ning Network with\u00a0<a href=\"\/help\/facebook-integration-on-your-ning-network\/\">Facebook<\/a> or\u00a0<a href=\"\/help\/twitter-integration-on-your-ning-network-2\/\">Twitter<\/a>\u00a0by creating an app for them.<\/li>\n<\/ul>\n<p><img loading=\"lazy\" class=\"alignnone wp-image-4455\" src=\"\/help\/wp-content\/uploads\/TotalConversions.jpg\" alt=\"Track New Sign-Ups with Google Analytics 4\" width=\"585\" height=\"183\" \/><\/p>\n<p>Tracking sign-ups is just one way to take advantage of Google Analytics and Goals. Experiment with other tracking methods to analyze data relevant to your Ning Network.<\/p>\n","protected":false},"excerpt":{"rendered":"<p><a href=\"\/help\/set-up-google-analytics-for-your-ning-network\/\">Google Analytics<\/a>\u00a0gathers valuable information about the traffic\u00a0on your Ning Network and how visitors behave while browsing it.\u00a0With <a href=\"https:\/\/www.google.com\/support\/googleanalytics\/bin\/answer.py?answer=55515&amp;topic=11089\" target=\"_blank\" rel=\"nofollow\">Goals<\/a>, a powerful feature of Google Analytics, you can track the number of new members that sign up\u00a0on your Ning Network. The information you learn will help you understand and stimulate your network&#8217;s growth. Crucially, you&#8217;ll be able to see the impact of\u00a0your promotional efforts, and find out what&#8217;s working and what&#8217;s not when it comes to attracting new members.<br \/>\nIf you haven&#8217;t already set up Google Analytics for your social network, check out <a href=\"\/help\/set-up-google-analytics-for-your-ning-network\/\">this tutorial<\/a>. Once you&#8217;re set up with <a href=\"http:\/\/www.google.com\/analytics\/\" target=\"_blank\" rel=\"nofollow\">Google Analytics<\/a>, you&#8217;re ready to add a Goal:<\/p>\n<p>Click on the &#8220;Admin&#8221; button on the right side of the Google Analytics page, then click on &#8220;Profiles&#8221; and lastly on &#8220;Goals&#8221;.<\/p>\n<p>Click on any of the &#8220;+Goal&#8221; links to see general information for the goal.<br \/>\nSelect the radio button next to &#8220;URL Destination&#8221; to expand your options.<br \/>\nEnter the information exactly as it appears in the screenshot below. Enter the Goal Name as &#8220;Signup&#8221; and select the radio button next to &#8220;Active&#8221; beneath it. Select &#8220;URL Destination&#8221; for the Goal Type. Enter the Goal URL as &#8220;\/newProfile&#8221;, and change the &#8230;<\/p>\n","protected":false},"author":8,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":[],"categories":[286,73],"tags":[340,118,542],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v16.6 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Track New Sign-Ups with Google Analytics | Ning Help Center<\/title>\n<meta name=\"description\" content=\"Track New Sign-Ups with Google Analytics | Ning Help Center\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.ning.com\/help\/track-new-sign-ups-with-google-analytics\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Track New Sign-Ups with Google Analytics 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