As 3.0 users have the possibility to use Groups and Events features free of charge, we decided that 2.0 users should enjoy this opportunity too!
Meeting Creator’s expectations is what Ning is all about – and 2.0 users are our most seasoned and long-time supporters. Many of you have been loyal to the company for more than a decade. We highly appreciate your contribution, and value our long-term partnership. That is why, striving to be responsive to your experience, we decided to waive Groups and Event fees for all 2.0 users. Continue reading →
Last week, Ning was at Social Media Week in San Francisco, driving great conversations with thought leaders in the social media space. We had the opportunity to curate a series of panel sessions designed to identify and discuss emerging trends and topics that have an impact on the way we use social media today.
From left: Hermione Way, Michael Brito, Jason Rosenthal, and Ben Parr
The discussions proved to be insightful and instructive, and I think everyone in the room, including myself, heard something they could begin using right away to ramp up their social strategies. Here’s a selection of our favorite, most thought-provoking, quotes and takeaways as demonstrated by the influx of tweets and retweets to #NingSMW:
“Growing a successful community doesn’t happen overnight– it takes nurturing, building relationships with key people, and a genuine passion for your topic, whether it’s food, wine or anything else.” – Athena von Oech
“Please remember, it’s not your community – it’s their community! Be the mayor of the town and give them freedom to discover.” – Babette Pepaj
“Use tweets to create a call-to-action back to your site.” – Sean Timberlake
“Contests should be transparent. And change them up!” – Babette Pepaj
“We use Facebook and Twitter to express that we’re real people, too.” – Alexa Andrzejewski
Moderated by Ning’s own Anne Driscoll, VP of Business Operations at Ning, featuring Gareth Hornberger, Digital Marketing Manager at Levi’s, Blake Cahill, Principle at Banyan Branch and Joanne Wan, Senior Digital Strategist at Ogilvy Public Relations.
“Social media at its core is all about having a dialogue with your customers – it’s about people investment.” – Blake Cahill
“Social media consultants are not the way to go – get them fully hired into your company” – Gareth Hornberger
“When hiring a social manager, look at their social footprint and their personality. Are they a fit with your customers and company? – Joanne Wan
Finally, a big thanks and shout out to @Krystal at Social Media Week for helping us organize such a stellar lineup of events and to @amywhiggins for capturing the most memorable quotes on Twitter.
Talk about conversation starters! Let’s keep it going – share your perspective with us by commenting below.