Have you read The Hitchhiker’s Guide to the Galaxy by Douglas Adams?

If you have, you may ask what the connection is between this book and a landing page. The book is great. We like the metaphor of exploring an unknown space with the help of a guide.

Just as a real travel book offers a guide to a new location, our guideline series offers a guide to the galaxy of SEO and marketing that can be totally new to you. SEO specialists and marketers are like hitchhikers in an open space, and they require a comprehensive travel guide. Here we offer one more guide on when and why to use landing pages.

Yesterday I was walking in a small cozy park near my house. In springtime, every single thing that is capable of blossoming blossoms; even those that can’t try to! ☺

I was observing birds and bees navigating buds and landing on fully open flowers when it occurred to me that they are like web surfers Googling for necessary information. Web users are like bees, essentially: they only land on flowers (pages) with honey (useful information). So I started wondering what makes your landing pages attractive to “bees,” i.e. to your visitors.

The first in our series of guidelines on community creation, management and SEO points dealt with the most general landing page types.

The series continues with the guideline on how to create an efficient landing page using tools offered by different platforms. Today we’re bringing you the guideline on making an awesome landing page with little effort.

In this digital age, many web users (not only those who are entrepreneurs or professional marketers, but also hobbyists) are interested in different aspects of internet marketing. They want to create websites, blogs, and landing pages and start earning big money immediately.

Everyone understands the importance of an impressive logo to a company. It doesn’t matter whether you run a well-established business or are launching a start-up – either way, you need to catch people’s attention by all possible means. Visual attention-getters are the most important, as the majority of people (approximately 90% of the population) are best equipped, both physiologically and psychologically, to understand and memorize information taken in through visual channels.

Blogging is a popular, rewarding, and lifestyle-friendly activity. Creator status attracts numerous writing professionals and laypeople alike. It seems that nowadays everyone is either a current or a prospective blogger, a pro or a hobby blogger.

Every prolific blogger is familiar with the point in their creative writing process when the tantalizing question surfaces: “Can you make money blogging?”