September 2007

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How Is A Social Network on Ning Different from a Facebook Group?

I am often asked, “how is creating your own social network on Ning different from creating a group on Facebook?” I think it is a great question with a simple answer best shown through a few pictures.

Let me start by saying that we think Facebook is fantastic. As Marc mentioned in a recent post, Facebook’s popularity has directly translated to people creating their own social networks on Ning:

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What Does It Mean to Be “White Label”?

There are a host of “white label” social networking companies popping up. I’ve been curious as to the exact differences between these “white label” social networks that cost thousands of dollars and require significant integration and your own social network on Ning.

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Is Social Networking Right for Your Brand?

In the past few weeks, I’ve been asked the same question by a number of large brands:

“What’s the best way for us to incorporate social networking into our brand strategy?”

I think that there are a few ways to answer this question. First, social networking isn’t for everyone. Knowing what will and won’t work for your brand, your company, and your customers upfront is critical.

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A Tour of Your Network’s Manage Page, Part II

In this part of the tour of your social network’s Manage page, we’ll cover the options you have as the Network Creator for promoting your network to new people as well as keeping in touch with your current members.

These features will go a heck of a long way in helping you spread the word about your network to the people you want on it. In some cases, that’s just a few select folks. In others, it’s the whole wide world.

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