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Ally Windsea
Ally Windsea

Guide to B2B Content Marketing

The business-to-business market skills are quite unique. Especially when we are talking about B2B content marketing. Today, businesses from all over the world, market their products and services online, that’s why it is important to know how the B2B content works, and how to make it effective. Read this B2B content marketing guide to know how to use it for your Ning network.

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Ashley Kingsey
Ashley Kingsey

SEO Guide: 18 Basic Things to Consider When Optimizing Your Website

It might seem you know everything about keywords, links, and metadata, but there’s always an insight you can get in the most unexpected place. For instance, do you know how to SEO your site content-wise?

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Ashley Kingsey
Ashley Kingsey

What Is SEO?

Questions like “What is this?” or “What is that?” are similar to the eternal questions of how the universe started or what the meaning of life is. No one knows the answer, but everyone struggles to find it over their lifetime. The same can be said of the question of what SEO is. You can open Wikipedia (or the paper versions, like encyclopedias or web marketing textbooks) that provide the most obvious answer. The definition of search engine optimization isthe process of affecting the visibility of a website or a webpage in a web search engine‘s unpaid results—often referred to as ‘natural,’ ‘organic,’ or ‘earned’ results.” That definition is dry, logical, and non-thrilling.

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