Updates

Brenda Peterson
Brenda Peterson

All You Need to Know About Chatbots in 2019

The era of chatbots is already here, whether you are ready or not. You can either ignore the trend or accept it as an opportunity to improve communication with your customers and help your business grow. After all, 69% of consumers prefer chatbots when a quick reply from a brand is needed.

The largest and the most influential companies such as Facebook and Microsoft are involved in the development of advanced chatbots. Smaller brands are also experimenting with the technology. Thus, we can safely say that we are on the verge of a boom.

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Ashley Kingsey
Ashley Kingsey

How to Make a GIF from a YouTube Video

With the rise of social media and online communication in general, the need to express our emotions on the internet has grown, as much as our desire to share fun content with others. This is why GIFs have become so tremendously popular these days, especially with younger generations.
There’s no shortage of ready-to-use GIFs available on the web. The entire GIF stock libraries are there so you can just pick any piece you like, download it, and share with your friends. But what if you’ve got an idea for an awesome GIF that doesn’t exist yet? How to create a GIF from scratch? The easiest solution is to make a GIF from a YouTube video, and we’re going to teach you how to do it further in this article.

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Ashley Kingsey
Ashley Kingsey

What Is a Heat Map and How to Analyze It

There’s no shortage of ways to analyze the effectiveness of your online presence. You’ve got plenty of analytics tools capable of retrieving loads of data to help you optimize your business website and achieve higher conversion rates.

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Blake Colwell
Blake Colwell

What Is a Canonical Tag and How Does It Impact SEO?

It’s no secret that search engine optimization is an overall complex subject. You will learn that as soon as you dig deeper, beyond things like keyword usage, editing meta-tags, and link building. This is not to say that these techniques are simple, but at least they are more or less known to most people who have ever created a website and attempted to promote it on the web.

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Ashley Kingsey
Ashley Kingsey

Newbie’s Guide to LinkedIn Analytics

Being the largest professional social network, LinkedIn boasts more than 590 million registered users worldwide, including high-ranking specialists, industry experts, chief-level employees, entrepreneurs, etc. This makes LinkedIn a paradise for resourceful content marketers! Why? Because if you manage to attract at least some of these audiences, consider you’ve got endless opportunities for promotion.

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Gregory Mount
Gregory Mount

11 Actionable Tips for Creating a Successful Instagram Marketing Campaign

Boasting one billion monthly active users, Instagram is not just one of the largest social networks in the world. It is a marketing platform to reckon with. Instagram users are 10 times more active when it comes to engaging with brands than users on Facebook, which makes it a perfect tool for traffic generation and online сommunication. For this reason, Instagram is insanely popular with businesses of all scales, especially the small ones.

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