Guides

Ashley Kingsey
Ashley Kingsey

5 Best Form Builder Tools to Use in 2019

What is the most versatile tool for generating leads, getting feedback from customers, and conducting market research? You must have already guessed — forms! 

As consumers, we hardly pay much attention to such seemingly insignificant things as online forms. That is, at least until we run into very annoying ones or forms that are too long or badly composed. In that case, it is hard to stay indifferent! 

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Gregory Mount
Gregory Mount

How to Determine Your Market Size: Estimating Your Business Opportunities

Knowing the market size is vital for providing your company’s management team with an objective assessment of the current market situation. It allows you, your team, and your stakeholders to see the real opportunities for business development, to identify your position among the competitors, and to plan production volumes more effectively.

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Brenda Peterson
Brenda Peterson

15 Actionable Tips for Growing YouTube Subscribers

I could start this post by explaining the importance of YouTube for your digital marketing. But there’s no need to rehash the obvious. YouTube is not just the largest video-sharing platform in the world; it is known to be the second largest search engine after Google. So if you manage to harness its power, consider yourself golden as you get access to the inconceivable audience of almost 2 billion monthly active users worldwide!

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Brenda Peterson
Brenda Peterson

10 Key Metrics Every Business Should Look Out For

Just like you can’t drive a car blindfolded, you can’t do business without paying attention to the numbers. Otherwise, you’re doomed to crash — in both situations. How much revenue does your company earn? What’s your growth rate? How much you spend on developing your products and marketing them? These and more questions need to be answered so that you can effectively measure your financial performance, track achievements, control expenses, balance the failures, and prevent disasters.

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Gregory Mount
Gregory Mount

What Is SEM and How to Do It Right

How to make your website rank at the very top of the search engine results page? Today, when 93% of all online experiences start with a search engine, the problem of online visibility has never been more relevant. The competition keeps growing, and the Internet is becoming an ever more crowded place as businesses of all scales struggle for the public’s attention by creating websites and flooding them with content.

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Brenda Peterson
Brenda Peterson

How to Use Limited Time Offers to Boost Sales

How often did you catch yourself thinking: “I would probably not have bought this if not for that special deal”? I bet pretty often. I know I did! Let’s face it, it feels like they take it from you unless you grab the chance to snag that t-shirt half-price, even if deep inside you realize that the offer is nothing but a marketing trick. And you really can’t be blamed for that. No one wants to miss out on an opportunity to have something for a reduced price or that comes with a cool bonus. In marketing psychology, this is called “fear of missing out,” abbreviated as “FOMO.”

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