Guides

Gregory Mount
Gregory Mount

Social Media Strategy in 8 Steps

Whether you are an established company, startup, nonprofit, or any other organization, you need social media to stay relevant. It’s tough to navigate the different platforms, decide what type of content you want to create, and who you want to target. It is also crucial for your Ning network.

Check out our guide before you dive in. We have your back from beginning to end, and give you a detailed social media strategy plan.

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Ashley Kingsey
Ashley Kingsey

What is SEO?

Questions like “What is this?” or “What is that?” are similar to the eternal questions of how the universe started or what the meaning of life is. No one knows the answer, but everyone struggles to find it over their lifetime. The same can be said of the question of what SEO is. You can open Wikipedia (or the paper versions, like encyclopedias or web marketing textbooks) that provide the most obvious answer. The definition of search engine optimization isthe process of affecting the visibility of a website or a webpage in a web search engine‘s unpaid results—often referred to as ‘natural,’ ‘organic,’ or ‘earned’ results.” That definition is dry, logical, and non-thrilling.

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admin
admin

The Importance of Design in Marketing Your Brand

Design and marketing are the two major interlinked terms for the potential increase in business and marketing. It is a challenge for the business owners to get all the aspects of business growth aligned in a right way. Unique concepts and best designs are sold by the high-end companies to make an impact on most of the audience.

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admin
admin

How to Build a Social Community: 11 Useful Tips

Whether you are a nonprofit or a large company, everyone wants a big social community. If people are talking about what you do, your message expands. New customers find you and your content becomes more popular. Your profits go up, or you have a bigger fanbase.

This is especially true today with social media. If people are hitting that share button, it’s even better than advertising! Here are 11 different tips that will tell you how to create a community and get people talking about you.

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Maria Novak
Maria Novak

The 5 best conversion practices for good landing pages

Yesterday I was walking in a small cozy park near my house. In springtime, every single thing that is capable of blossoming blossoms; even those that can’t try to! ☺

I was observing birds and bees navigating buds and landing on fully open flowers when it occurred to me that they are like web surfers Googling for necessary information. Web users are like bees, essentially: they only land on flowers (pages) with honey (useful information). So I started wondering what makes your landing pages attractive to “bees,” i.e. to your visitors.

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Maria Novak
Maria Novak

A set of useful tips on how to create a landing page using different landing page builders

The first in our series of guidelines on community creation, management and SEO points dealt with the most general landing page types.

The series continues with the guideline on how to create an efficient landing page using tools offered by different platforms. Today we’re bringing you the guideline on making an awesome landing page with little effort.

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